Indian IT looks homeward |
Exports¬ focused Indian Information Technology services firms have stepped up focus on the typically smaller footprint domestic market, driven by Indian companies transforming their business using digital technology and as the government moves to use technology to improve governance. In the latest such instance, Tech Mahindra won a Rs 300 crore deal from the Indian Navy last week to build an access control system across all naval bases and ships. In the past couple of years, the IT services sector has seen more levels of automation and a resultant price rationalisation. This, analysts said, has created a level playing field in the Indian market and allowed Indian IT services providers to offer competitive prices in the domestic market. As companies look at more automation and start using IT for business growth, the space for Indian IT firms in the local market is widening. At the same time, more Indian companies and government¬ run organisations are spending on digital technology services to transform their offering to the mobile¬ first users.
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