Bollywood actor Riteish Deshmukh is presently busy promoting his forthcoming film `Bank Chor` directed by Bumpy. The film also features Rhea Chakraborty and Vivek Oberoi. The movie is the story about three thieves who are trying to rob a bank. But, things take a comical turn when everything starts going wrong! `Bank Chor` is coming up with quirky new ways to promote the film. Called `Tashreef,` the song is a quirky account of Riteish`s character`s plight in the prison, perhaps after being caught red-handed in the bank robbery, as was seen in the trailer. The song begins with a funny shot of Riteish working away on the grinding stone. His partners-in-crime, Genda and Gulab are also introduced in the video through mugshots. Riteish`s character is named Champak. The three of them are being tortured throughout the video, even as, through the lyrics, they lament their fate of being imprisoned. While the quirky lyrics don`t make for a very hum-worthy track, they indeed complement the feel of the film and offer an insight into the characters` plight. The movie is scheduled  to release on 16th June.