The tech-savvy star-producer Shah Rukh Khan has launched the making of his recently released song “Janam Janam” from “Dilwale” in 360 degrees. This is the first time in India that a song has been shot in 360, making it an immersive and novel experience for end users. One needs to  move  one`s  phone around or play with their touch-screen and scroll around to watch the video in an angle you prefer. This has been made possible by SpectraVR. This is a first in the Indian entertainment industry. The song, filmed on Shah Rukh Khan and Kajol, is composed by Pritam and written by Amitabh Bhattacharya. Arijit Singh and Antara Mitra, who have also sung “Gerua,” the other hit from the film, are the singers.